Client: Philips amBX

We were commissioned by Philips electronics to design / construct and deliver a unique exhibition stand to promote the launch of their amBX computer gaming peripherals at an American computer show.

Initially we worked in conjunction with Jump Architects who came up with the visual concept. This took the form of the amBX logo extruded to create a dynamic eye catching shape that could contain demonstration and meeting rooms within.

We panelled off all the ticket booths and public area of the London Eye and created a clean and dynamic party space complete with bar and Dj's. The walls were decorated with quotes from the play and lit with vertical red strip lights to create a dark and exciting Faustian atmosphere that was visually stunning.

It was a very tight deadline, but proved to be a great example of a fantastic result within seemingly impossible parameters.